audience

An audience is a group of people who assemble to watch, listen to, or otherwise experience a performance, work of art, piece of writing, or digital content. Depending on the context, they can be readers of a book, listeners of music, spectators at a sports match, or consumers of a marketing campaign. In professional and creative fields, understanding who makes up your audience dictates your tone, style, and vocabulary. Types of Audiences

Audiences can be classified by their relationship to the speaker, creator, or business:

Understanding Your Audience | Brand Hub – Newcastle University